Tag: personality

Stylist – Why Beauty Products Get Discontinued

Our founder Kate Nightingale commented for Stylist Magazine on how people feel when their favourite beauty products get discontinued.

Department Stores are Exhausting – Is Found Boutique by John Lewis an Answer?

John Lewis introduces new boutique-in-store concept. What are the changes in consumer behaviour that led to it? What will be the effect of such concept on John Lewis’ consumer behaviour?

Case Study: Next & Jam PR – Shoe Psychology

Our recent work with Jam PR on Next ShoeBox JukeBox event promoting their new shoe collection.