Tag: #consumers

‘This isn’t the time for wild innovation’: Why nostalgic fashion is selling

Our founder has given her insights to Glossy on why nostalgic fashion is selling more than ever

Klarna bids to encourage smarter shopping with retail psychology

Our founder has developed for Klarna the Rule of Three to ensure that consumers use the part of their brain that control whether they make a considered decision rather than an impulsive one.

Panic buying follows coronavirus across the globe

Our founder was asked by Medical Xpress to give some insights over the panic buying that followed the rise of coronavirus.

How We Fell Back in Love with Our Homes & the Resulting Changes in Consumer Behaviour

We have looked at the impact of lockdown over the relationship with our homes and the resulting changes in consumer behaviour.

Coronavirus: Five ways shopping will be different from now on

Non-essentials shops have now reopened, new regulations applied and consumers must be ready.