by Second Administrator | Jul 24, 2020 | Human Discussions
Our founder, Kate Nightingale, has met Matilda Andersson for a webinar on the cultural codes, meanings and representations of safety. Matilda Andersson is MD for London and Amsterdam at a cultural insight and strategy agency Crowd DNA. Matilda also has a PhD in Human... by Second Administrator | Jul 21, 2020 | Events, Human Discussions
Join us for the next talk from our Human Discussions Collection on Tuesday 04.08.2020 at 10am BST. What will we be speaking about? The pandemic has shone the light onto every aspect of creating and running consumer brands. No matter what you are selling, fashion,... by Second Administrator | Jul 12, 2020 | Blog
For the last few weeks, I had an opportunity to speak at various events about numerous behavioural and psychological considerations that retailers would find useful in creating more effective and pleasant customer experience in their retail stores, aligned with the... by Second Administrator | Jul 8, 2020 | Events, Human Discussions
20th July 10am BST Cultural Codes, Meanings and Representations of Safety Safety has many manifestations in the normal circumstances, but it has become even more complex in the face of the global pandemic. Need of safety is one of the most fundamental needs to human... by Second Administrator | Jul 6, 2020 | Events
Queues. Store ‘bouncers’. Masks. Temperature checks. Stand here. Stand there. Don’t touch anything. Don’t touch me! Oh my! Ensuring a sense of safety is necessary, agree 100%. However, we must be careful. Designing experiences that make us feel afraid, stressed and...