Tag: consumer behaviour
Why would you hire a consumer psychologist to work on your brand and customer experience?
We asked our clients why would a brand founder/leader hire a consumer psychologist. Here is what they said.
Online Course: The Psychology of Consumer Behaviour
Our founder has partnered with ELLE Education and created an incredible course through which you will master the keys to make your brand last over time.
Loneliness and Consumer Behaviour
How do we shop when we feel lonely?
We have looked at the impact of loneliness on consumer behaviour
‘This isn’t the time for wild innovation’: Why nostalgic fashion is selling
Our founder has given her insights to Glossy on why nostalgic fashion is selling more than ever
What I Learned Buying Exclusively Black-Owned For A Week
For Black-owned businesses is still difficult to thrive. Our founder has given Bustle some insights on this regard and what could be done.
Klarna bids to encourage smarter shopping with retail psychology
Our founder has developed for Klarna the Rule of Three to ensure that consumers make a considered purchase rather than an impulsive one.