Tag: brands

Humanizing Brands – The psychology of Brands and Consumer Behaviour

Our founder will be speaking at Elle Education Fashion Week on how to better humanize brands through the psychology of brands and consumer behaviour.

How to create not only a product, a brand but a whole new category?

Our founder has chatted with Robert Bridgman, founder of SNUG.

Smart Beauty – What is now and what can be?

Article by our incredible team member Alice Micheletti on smart beauty trends and what we can expect. Read up and if you want to talk to us about your beauty business, we are excited to hear from you.

Unboxing Millenials

A different viewpoint on the instant gratification behaviour of Millenials and what does it mean for brand strategy. Full version of article written for Counter Culture magazine.