Tag: brand strategy

Imaginary Research – How to design more human stuff

Kate Nightingale, at ProductTank London talk, takes us through the steps of imaginary research and teaches us how to design more human stuff.

Autumn Fair – Customer Loyalty, Relationships and Brand Community

Kate Nightingale, at Autumn Fair 2019, inform how to best enhance customer loyalty, strengthen consumer-brand relationships and build brand communities.

Future Branches – The Role of Emotions in Physical and Digital Banking

Kate Nightingale shares the science behind the importance of emotions in consumer behaviour in banking sector.

Retail Week – Customer Experience Belongs to a Customer

Kate Nightingale speaks at the Retail Week Masterclass about how to create a truly engaging offline and online customer experience with the use of psychology.

Consumer Psychology Shourt Course with Kate Nightingale at London College of Fashion

Find out more about and book Consumer Psychology Short Course with Kate Nightingale.

Are You a HUMAN BRAND?

Human-centric approach is taking the world of customer experience and design by storm. But what does it really entail?