Kate Nightingale was invited for GES to talk about how different sensory stimuli can influence consumers’ approach to stands during an event. Full article: Engaging People With Sensory Stands
Stevie Martin from The Debrief approached Kate Nightingale to talk about how emotions and memories play a role on the way that we dress.
BBC News Channel have asked our founder Kate Nightingale to comment on a peculiar consumer behaviour during Black Friday weekend sales.
Channel 4 News asked our founder Kate Nightingale to comment on the psychology behind consumer behaviour on Boxing Day Sales.
Stevie Martin from The Debrief approached Kate Nightingale to talk about a few psychological tricks that retailers are using to make us spend our hard earned cash.
Check out the article in the Metro’s Life & Style Fashion section (My Love Affair With Menswear) published 25 September 2014.