In this collection of talks, our founder Kate Nightingale speaks with inspiring people all about humans, human brands, human experience, human-centred approach and much more. Whether you are in retail, design or starting your own brand, you are sure to find something useful and interesting in these conversations. From what investors looks for, through future of retail stores, to how to start and grow challenger brands, we are covering a wide selection of subjects. Know someone who will be a perfect guest? Please let us know at email@example.com.
We spoke to Rebecca Saunder, founder of Beauty + Wellbeing retailer Seekology to find out how they are managing in these tough times and supporting their team, brands they stock and local community.
We have explored how beauty brands have responded to COVID-19 crisis and what impact can that have on relationships consumers will have with these brands.
We are interviewing some amazing SMEs to find out how are they managing through this crisis and utilising this time to strengthen their brands and support each other.
As much as these times are stressful, they are also a great opportunity to pivot your brand to prepare for the world post-coronavirus and best support our customers while we are still in self-isolation.
Article by our incredible team member Alice Micheletti on smart beauty trends and what we can expect. Read up and if you want to talk to us about your beauty business, we are excited to hear from you.
Kate Nightingale illustrates a new approach to retail property design and the importance of subconscious in the human’s experience of an external environment.
Human-centric approach is taking the world of customer experience and design by storm. But what does it really entail?
Innovative experts are now talking about human experience in the place of customer experience. But what is it and are we even grasping a fraction of it?
We invite you to our next Mindbending Breakfast entitled ‘The Changing Shape and Form of Consumer Properties’.
A different viewpoint on the instant gratification behaviour of Millenials and what does it mean for brand strategy. Full version of article written for Counter Culture magazine.
We often ask ‘What customers want?’. But do we really allow ourselves to think like a customer when developing customer experience?
Read some of the future of retail stores predictions from our recent Mind-Bending Breakfast.
Why would you think of using a psychologist for your next retail design project?
It’s the relationship between the client & the designer that matters most. But is that forgotten in the pitching process?
What Brexit means for consumer spending and what role brands can do.
Could they have done anything else & what the science tells us about the background music in retail stores.
Style Psychology Ltd has been named Best Consumer Behaviour Consultancy – UK in the prestigious Corporate Vision Consultancy Awards 2015.
Black Friday sales can be a security nightmare for retailers. How the science of sensory perception can help with that?