Canvas 8 – Have we all become ambient shoppers?

 

Kate Nightingale have been approached by research agency Canvas 8 to comment on consumer decision making process.

In the article entitled ‘Have we all become ambient shoppers?’ Kate explains that all human decisions are really almost entirely subconscious and what can retailers do to attract consumers’ brains.

Canvas 8 - Have we all become ambient shoppers - Aug 2016

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